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Spotify Set to Announce €300m Shirt Deal with Barcelona

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Bala Augie
Bala Augiehttps://moneycentral.com.ng
Bala is the Editor of MoneyCentral Media. Bala is a Fellow (FCA) of the Institute of Chartered Accountants in Nigeria (ICAN) and holds a Bsc in Accounting from the University of Abuja. Bala has over 12 years’ experience in the financial journalism landscape with specialization in the Insurance, markets and Finance sectors.
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Barcelona and streaming platform Spotify are in the final stages of signing a sponsorship agreement worth over €300m for the coming seasons.

The potential agreement has been rumoured in the last few months and board members of Spotify were hosted by Barcelona in early February when Barcelona defeated Atletico Madrid 4-2 at Camp Nou.

Read Also: Barcelona seal bumper £240m sponsorship deal with streaming platform Spotify

The Camp Nou stadium is one of the key sticking points in the agreement. Although it is agreed that Spotify will replace Rakuten and Stanley as the primary kit sponsor on both the training kits and the main strip, the two parties are still working out whether Spotify will appear before or after Camp Nou in the deal for the naming rights of the stadium.

The deal will last four years and reliable sources within Barcelona maintain that the deal could be announced within the coming weeks.

Barcelona President Joan Laporta will be keen to maximise any income as he looks to rebuild the squad this summer.

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