President of the Nigeria Football Federation (NFF), Ibrahim Gusau on Monday charged chairmen and members of the newly-constituted Boards of the Nigeria National League, Nigeria Nation-Wide League One and the Nigeria Women Football League to come up with feasible plans and marketing strategies that will take Nigeria’s domestic football to new heights.
At the inauguration of the Boards inside the Conference Room of the NFF on Monday afternoon, Gusau also warned that the boards should have clear plans on how to sustain organization of matches and generally fulfil its responsibilities before the commencement of any season.
“We have picked men and women of high calibre, integrity and drive in order that we will have sustainable Leagues. We do not want a situation whereby a league will get to the middle of the season and be saying there is no longer money to run its programmes. We believe we have, in the new boards, men and women who can turn things around.
“I am indeed happy to be here performing this action this afternoon, at a time and period that our domestic football is gaining fresh momentum thanks to the impressive organization of the Nigeria Premier Football League in the recently-concluded season, and also the colour, razzmatazz and positive vibes from the Super 6 of the NPFL, the NWFL and the NNL, and the pre-season Super 8 Tournament that ended in Lagos at the weekend
“Therefore, the task of the new Boards of the different Leagues is to ensure that the momentum is not only sustained, but greatly enhanced in order to take Nigeria domestic football to new heights of excellence.”
The NFF supremo insisted that the Leagues are the drivers of the domestic game, and must do the job of transforming the game of football in Nigeria to a robust and profitable business.
“The Nigeria Football Federation is determined that our football should be developed from the grassroots, with so much focus on young players, young referees and young coaches. While we will put up the policies, the Boards of the Leagues will have to put in the energy and drive to implement these policies and generally improve the lot of the domestic game.
“Last year, the Federal Government promoted sports from the category of recreation to business. Football is therefore big business, and we must start to treat it as such. You all have the responsibility to develop workable marketing strategies and media plans to build viable products of the NNL, NWFL and the NLO.”
Responding, His Excellency Silas Agara, Mr. George Aluo and Ms Nkechi Obi all promised to work with their various board members to achieve a positive turnaround of the state of Nigeria’s domestic game.
Also at the occasion were Rt. Hon. Nse Essien (Member, NFF Executive Committee); Dr. Emmanuel Ikpeme (Deputy General Secretary); Coach Augustine Eguavoen (Technical Director); Mr. Ademola Olajire (Director of Communications); Dr. Robinson Okosun (Deputy Director, Technical); Dr. Ayo Abdulrahaman (Deputy Director, Competitions); Mr Ali Abubakar Muhammad (Head of Member Associations) and; Mr. Barnabas Joro (Head of Protocol). There were also the chief operating officers of the Leagues: Mr. Emmanuel Adesanya (NNL); Ms Modupe Shabi (NWFL) and; Mr. Sola Ogunnowo (NLO).